It has been reported that Mike Cohen of Cohen Communications has been engaged with an entity to help get the message to Commissioners for the need to fund the Knox County School Boards additional request for $35 million. Mayor Burchett was asked where the money for the robo-calls was coming from. he revealed from his own pocket.
Local PR guy Alex Lavidge created a television spot. The five or so contributors of the $30,000 ad buy were revealed when requested. There is some scuttle butt about Cohen not revealing who his client is. A frequent source for Shock And Awe (aka Brian’s Blog) that must remain anonymous has forwarded the Code of Ethics from the Public Relations Society of America. They are wondering if Cohen is in violation of said code. As I know Mr. Cohen is a frequent reader of Shock And Awe (aka Brian’s Blog) he is free to respond to the question. He can always announce here who his client is, should he wish to do so.
The PRSA Code of Ethics can be found here. Some highlights provided to me and all are direct quotes are.
“HONESTY” We adhere to the highest standards of accuracy and truth in advertising the interests of those we represent and in communicating with the public
“FAIRNESS We deal fairly with clients, employers, competitors, peers, vendors, the media and the general public. we respect all opinions and support the right of free expression.
“INTENT To maintain the integrity of relationships with the media, government officials and the public.
Guidelines: A member shall: Be honest and accurate in all communications. Reveal the sponsors for causes and interests represented.